Late summer heat is not affected by home appliances

"This summer is really 'cold'. I also wore a coat a few days ago!" If the high temperature comes late in summer, how will it affect home appliances that are closely related to the temperature and life? Recently, the reporter learned from the interview that the sales of refrigerators, air conditioners, and washing machines have not been affected and still show a large market space.

Ice wash "improved" consumption space is broad on the 20th, the reporter visited the Gome Appliances, Eurasia appliance chain stores and other appliance stores, interviewed in the reporter saw that in a washing machine brand sales area, there are many consumers in the brand Consult high-end washing machines, these washing machines as low as 3,000 yuan, while the high is 7,000 yuan. According to the sales representative of the brand, at present, the washing machine with a price of around 4,000 yuan is relatively best-selling. “Lesser brands and old styles rarely pay attention. Most consumers will choose drum washing machines, which are fully equipped and humanized. Higher-level, intelligent hand-washing washing machines are very popular,” said the purchaser.

And in a brand refrigerator sales area, Miss Purchasing Guide Miss Qin told reporters that at present, the price of more than 3,000 yuan in the three-door, open the door for the mainstream models, the most welcomed by consumers.

"May is the beginning of the period when the refrigerator began to enter the hot season. At present, from the market point of view, most consumers' demands for refrigerators and washing machines fall into the category of improved demand. The renovation of new homes and the increase in white-collar workers will contribute to the development of mid-to-high-end ice-wash products. Sales, consumers are not at home without such appliances, want to change to a better one. Therefore, the sales of these two types of appliances can be said to be almost unaffected by the weather. Selling is still good. When the real peak season comes, will also Released greater market purchasing power.” Zhang Danji, sales manager of Changchun Suning Cloud Business Ice Wash Department disclosed in the interview.

Unexpected potential for explosive power in the air-conditioning market Recently, the reporter learned from the market that although the temperature was relatively low during the same period in May this year, it did not affect the sales of air-conditioning.

On the 20th, when the reporter visited the Gome, consumers Mr. Zhang was purchasing a brand of 1.2 air conditioners. In the interview, it was learned that Mr. Zhang had recently changed a new home, so he wanted to buy an air conditioner in the bedroom. “The house that I used to live in was a house in the 1990s, and I didn’t want to install air-conditioning. Now I’ve changed the new house and don’t install air-conditioning. I don’t think it’s any less. Even though the northeast is not using the air conditioning season, it’s sooner or later. If you don't use it, put it on your face and it is decent," Mr. Zhang told reporters.

The reporter learned from the predictions of Suning industry insiders that with the increase in the demand for new homes for decoration, air-conditioning cooling, heating, dehumidification, and removal of PM2.5, the air-conditioner will also have unlimited potential and become more and more. Consumer choice.

“In general, the real peak season of air-conditioning will start from the end of May and early June. Although the real summer comes later this year, we are still very optimistic about the air-conditioning market,” said the person in the industry.