Every year in June, as well as the hot weather in Guangzhou, there is the world's largest lighting exhibition - Guangzhou International Lighting Exhibition.
On June 9th, the audience went to Pazhou Guangzhou Convention and Exhibition Center and shuttled to International Lighting Brands Hall 4.1. Among the various booths with unique lighting designs, one can see an orange “AD†logo highlighted in front of the white display panel. The soft glow is reserved and steady, this is the AD lighting booth.
This Guangzhou-based lighting company was born in Guangdong, a large manufacturing province, and with tens of thousands of manufacturing companies in the early stages of China’s economic reform and opening up.
The market is changing and the waves are ebbing. AD Lighting has witnessed the glorious years of the rapid development of the lighting industry in China for more than 20 years. From the earliest production of electronic ballasts, to independent research and development of LED products won the China Design Award - Cotton Cotton Award; from the OEM for the world's leading lighting companies to provide product supporting production services, to the independent brand building to become China's architectural lighting field Leading brand.
Each footprint, each time spanning, is not only the epitome of the development of AD lighting and China's lighting industry, but also a true reflection of the competitiveness of China's outstanding manufacturing companies.
AD lighting LED street light products build quality innovation
150 billion yuan, this is the total output value of LED in Guangdong Province in 2011, ranking first in the country.
The Guangdong Provincial Party Committee and the provincial government attach great importance to the development of the LED industry in Guangdong, and clearly defined the LED industry as one of the three strategic emerging industries that have been bred and developed in Guangdong Province.
The good news of industrial planning at the government level made the original hot LED market almost boiling.
Faced with such a tempting and imaginative market, many companies that originally had no intersection with the lighting industry have entered the LED industry with gold. Some LED products that have been rushed into the market by enterprises have created many problems in the future. Later repeated maintenance, the secondary replacement of the product, making the overall cost of consumers rise, but also a lot of waste of resources and time. This is a far cry from the energy-saving and environmentally friendly features of LED products.
Why does such a low-carbon and energy-saving lighting product suffer from such an unenviable environmental dilemma?
Due to the special use environment and safety factor requirements, road lighting products put forward higher requirements on the quality, light distribution requirements, protection level and color rendering of the lamps. And this threshold can not easily be crossed by simply relying on funds.
AD Lighting has accumulated rich experience in product development in the field of architectural lighting. The reliability and stability of its product quality have been unanimously approved by the market. It has become the construction venue for the 2008 Beijing Olympic Games, the 2010 Shanghai World Expo venues, and the 2011 Guangzhou Asian Games lighting project. Projects, lighting products suppliers for national projects such as the Shenzhen Universiade supporting building in 2011. But in the face of LED street lighting this new product application field and new technical requirements, AD lighting refused the market temptation, focused on product research and development, and for the technical difficulties of LED road lighting, in 2011 specifically established the LED street lamp R & D Department Investing funds for product research and development, this year's Guangzhou International Lighting Exhibition will showcase the latest LED street light series products.
According to the person in charge of research and development of AD lighting LED street lamps, the series of LED street lamps have reached the leading domestic level in terms of heat dissipation technology processing, structural design, and light source efficiency.
The LED light source module adopts a combination of independent and modular design. It can combine different modules according to customer requirements or the actual needs of the road lighting environment to provide customers with a complete series of road lighting product solutions.
In order to cope with the harsh environment of use, especially lightning and other extreme natural weather, AD lighting LED street lighting products adopt three-layer lightning protection design: add EMC anti-interference module at the input end of intelligent DC power supply system; DC power supply group is equipped with anti-lightning Anti-surge circuit protection; street light system terminal lightning protection module circuit and constant current protection, three layers of protection to protect the reliability of LED street light product quality.
The multi-window flow design of gas effectively solves the problem of heat dissipation of LED street lamps. At the same time, computer thermal simulation experiments ensure that the light source junction temperature is less than 65°C.
Accumulate quality innovation, not following the trend, not blindly, focusing on product quality improvement business philosophy, so that AD lighting LED street lighting products began to be applied to all major transport routes in Guangzhou early this year.
Centralized power supply intelligent control system highlights energy-saving advantages
At present, the further promotion and application of LED road lighting products is conducive to promoting energy conservation and emission reduction in cities. This is already a common consensus among people.
At present, most LED street lamps usually adopt an independent power supply mode, that is, each LED street lamp is supplied with a constant current by a driving power supply. The quality and life of the driving power supply have always been a major problem for the LED industry, which has seriously hindered the promotion and application of LED lamps.
AD lighting also noticed this problem during the development of LED street lamps and synchronized the development of centralized power supply intelligent control systems.
The so-called centralized power supply is to convert the AC mains into a DC power supply in a centralized power supply control cabinet, and then transfer the DC power supply to the LED lamps and install a very simple constant current circuit in the LED lamps. The service life of the constant current circuit is comparable to that of the LED itself under normal conditions. In this way, the service life of LED lamps is guaranteed.
In addition to ensuring the service life of LED street lights, the centralized power supply intelligent control system also has a number of technical advantages:
The first is high reliability. The centralized power supply control cabinet adopts N+1 redundancy technology and democratic current sharing technology, which greatly improves the system reliability, thereby greatly prolonging the service life and ensuring that the lighting power supply is not interrupted within 10 years.
The second is easy maintenance. The centralized power supply control cabinets are all installed on the ground for easy maintenance. At the same time, the power supply modules in the centralized power supply control cabinet designed and manufactured by AD are all hot-swappable and can be replaced online, ensuring that the power supply module fails. Intermittent lighting.
The third is low cost. When the number of luminaires is relatively large, centralized power supply can reduce the cost of the entire system.
The follow-up feedback from the implementation of the project also proved that the LED lighting of AD Lighting cooperated with the centralized power supply intelligent control system and truly realized the energy-saving fine management in the field of road lighting.
dialogue
Aiming to create more value for customers in the long run
In 2011, AD Lighting opened up a “transition†road of its own, providing customers with an overall transformation of lighting product solutions from a single offering of architectural lighting products to an integrated control system. Which transformation is based on what kind of considerations? An in-depth exchange with Guan Xudong, managing director of AD Lighting, can be found.
Q: In 2011, how did AD lighting transform architectural lighting systems?
A: AD Lighting is the first company in China that is positioned in the field of architectural lighting. With years of market practice, we have a deeper understanding of customer needs and product development. In order to complete this market transformation, we have taken a series of major measures in the promotion of company positioning, product development, brand building, channel expansion, and service system construction. In the area of ​​lighting technology and product R&D, we have made major breakthroughs in the control system and application of energy-saving technologies through continuous input and integration of resources, which has laid a good foundation for the sales of architectural lighting systems.
In addition, we have established a long-term strategic cooperation relationship with Europe's outstanding product design team, constantly introducing leading-edge LED products, improving our product lines, and accelerating the pace of progress towards international brands.
In brand building, in addition to cooperation with professional lighting media, in order to enhance the brand image, it also provides customers and lighting designers with a lighting experience. We have established lighting experience showrooms in Guangzhou and other places. This is also a new attempt of AD lighting in cross-border marketing of lighting and art space carriers. In our factory, a brand new professional exhibition hall for experiencing intelligent lighting solutions has also been put into use.
In terms of channel construction, in addition to strengthening the strengths of offices in Guangzhou, Beijing, Shanghai, Xi’an, and Shenyang in the past, we also increased channel construction in 2011, and established Shanghai Sales Company and Chongqing Sales Company in Chengdu, Fuzhou, and Wuhan. Zhanjiang and other places have set up offices. Build a close-knit service system in the market, respond quickly, and establish a sales mechanism for win-win development with customers.
Q: How does AD lighting stand out from many LED street lighting products?
A: Indeed, there are many companies engaged in the production of LED street lamps in the country. The market is also filled with a large number of homogenized and uneven quality products. I believe that the current chaotic market and disorderly competition require more responsible companies. For many years, AD lighting has never played without certainty. The same applies to the development and application of LED road lighting products.
While providing a comfortable and energy-saving product system solution for the construction space and the city, we also fully consider the integration of lighting products and the urban landscape. In addition to good performance, a high-quality LED street lighting product should be a product that meets aesthetic design, has a good visual effect, and can be well integrated with the urban landscape. This is also the direction that we and the top industrial design team in Europe insist on in product design.
It is hoped that these LED street lighting products with original aesthetic design developed by AD Lighting can add some story elements to our city streets and central square and enhance the humanistic connotation of the city.
In addition, in the energy saving aspect of LED street lights, we have not only evaluated the energy conservation of products from a single product, but also considered the cost and energy saving effect of the project as a whole from the perspective of customers and owners. Thousands of sets of products as a whole system, the customer's application requirements combined with professional control systems to achieve sophisticated energy management. For example, we can intelligently adjust the switch and brightness of LED street lights according to changes in the season and the day and night time, changes in traffic flow and people flow.
Q: What are the core technologies of AD lighting?
A: AD Lighting has accumulated years of technical strength and experience, integrates top European product R&D and industrial design teams, continues to innovate, and invests heavily in product research and development, laying a solid foundation for product design and manufacturing to maintain high efficiency. High-efficiency light control design, highly weather-resistant surface treatment technology, reliable and easy-to-use LED lighting network control system, multiple innovative technical results such as pressure balance adjustment inside and outside the body, and powerful industrial design capabilities, make AD lighting capable Provides integrated lighting product solutions in buildings and urban spaces.
Our self-developed centralized power supply intelligent control system solves the bottleneck problem of easily damaged power supply in harsh outdoor environments. In addition, the advanced functions of intelligent control make the lamps and lanterns in different seasons, different time periods, different road sections, different traffic flows and other conditions. Dimmable or switch, taking into account the function of data collection, feedback and statistics, to achieve timely maintenance and more energy-saving effects. When the number of lamps is relatively large, centralized power supply can also reduce the overall cost of the entire LED street light system.
Q: Please briefly comment on the “transition†of AD lighting.
A: The transformation of AD lighting is a decision to adapt to the needs of customers and the market. Our partners and strategic customers are working with us to advance. After more than a year of hard work, great progress has been made in the product, technical support team and channel construction. The new core competitiveness of AD lighting has been more and more effective. We are also more willing to grow together with our customers and create more value for our customers.
On June 9th, the audience went to Pazhou Guangzhou Convention and Exhibition Center and shuttled to International Lighting Brands Hall 4.1. Among the various booths with unique lighting designs, one can see an orange “AD†logo highlighted in front of the white display panel. The soft glow is reserved and steady, this is the AD lighting booth.
This Guangzhou-based lighting company was born in Guangdong, a large manufacturing province, and with tens of thousands of manufacturing companies in the early stages of China’s economic reform and opening up.
The market is changing and the waves are ebbing. AD Lighting has witnessed the glorious years of the rapid development of the lighting industry in China for more than 20 years. From the earliest production of electronic ballasts, to independent research and development of LED products won the China Design Award - Cotton Cotton Award; from the OEM for the world's leading lighting companies to provide product supporting production services, to the independent brand building to become China's architectural lighting field Leading brand.
Each footprint, each time spanning, is not only the epitome of the development of AD lighting and China's lighting industry, but also a true reflection of the competitiveness of China's outstanding manufacturing companies.
AD lighting LED street light products build quality innovation
150 billion yuan, this is the total output value of LED in Guangdong Province in 2011, ranking first in the country.
The Guangdong Provincial Party Committee and the provincial government attach great importance to the development of the LED industry in Guangdong, and clearly defined the LED industry as one of the three strategic emerging industries that have been bred and developed in Guangdong Province.
The good news of industrial planning at the government level made the original hot LED market almost boiling.
Faced with such a tempting and imaginative market, many companies that originally had no intersection with the lighting industry have entered the LED industry with gold. Some LED products that have been rushed into the market by enterprises have created many problems in the future. Later repeated maintenance, the secondary replacement of the product, making the overall cost of consumers rise, but also a lot of waste of resources and time. This is a far cry from the energy-saving and environmentally friendly features of LED products.
Why does such a low-carbon and energy-saving lighting product suffer from such an unenviable environmental dilemma?
Due to the special use environment and safety factor requirements, road lighting products put forward higher requirements on the quality, light distribution requirements, protection level and color rendering of the lamps. And this threshold can not easily be crossed by simply relying on funds.
AD Lighting has accumulated rich experience in product development in the field of architectural lighting. The reliability and stability of its product quality have been unanimously approved by the market. It has become the construction venue for the 2008 Beijing Olympic Games, the 2010 Shanghai World Expo venues, and the 2011 Guangzhou Asian Games lighting project. Projects, lighting products suppliers for national projects such as the Shenzhen Universiade supporting building in 2011. But in the face of LED street lighting this new product application field and new technical requirements, AD lighting refused the market temptation, focused on product research and development, and for the technical difficulties of LED road lighting, in 2011 specifically established the LED street lamp R & D Department Investing funds for product research and development, this year's Guangzhou International Lighting Exhibition will showcase the latest LED street light series products.
According to the person in charge of research and development of AD lighting LED street lamps, the series of LED street lamps have reached the leading domestic level in terms of heat dissipation technology processing, structural design, and light source efficiency.
The LED light source module adopts a combination of independent and modular design. It can combine different modules according to customer requirements or the actual needs of the road lighting environment to provide customers with a complete series of road lighting product solutions.
In order to cope with the harsh environment of use, especially lightning and other extreme natural weather, AD lighting LED street lighting products adopt three-layer lightning protection design: add EMC anti-interference module at the input end of intelligent DC power supply system; DC power supply group is equipped with anti-lightning Anti-surge circuit protection; street light system terminal lightning protection module circuit and constant current protection, three layers of protection to protect the reliability of LED street light product quality.
The multi-window flow design of gas effectively solves the problem of heat dissipation of LED street lamps. At the same time, computer thermal simulation experiments ensure that the light source junction temperature is less than 65°C.
Accumulate quality innovation, not following the trend, not blindly, focusing on product quality improvement business philosophy, so that AD lighting LED street lighting products began to be applied to all major transport routes in Guangzhou early this year.
Centralized power supply intelligent control system highlights energy-saving advantages
At present, the further promotion and application of LED road lighting products is conducive to promoting energy conservation and emission reduction in cities. This is already a common consensus among people.
At present, most LED street lamps usually adopt an independent power supply mode, that is, each LED street lamp is supplied with a constant current by a driving power supply. The quality and life of the driving power supply have always been a major problem for the LED industry, which has seriously hindered the promotion and application of LED lamps.
AD lighting also noticed this problem during the development of LED street lamps and synchronized the development of centralized power supply intelligent control systems.
The so-called centralized power supply is to convert the AC mains into a DC power supply in a centralized power supply control cabinet, and then transfer the DC power supply to the LED lamps and install a very simple constant current circuit in the LED lamps. The service life of the constant current circuit is comparable to that of the LED itself under normal conditions. In this way, the service life of LED lamps is guaranteed.
In addition to ensuring the service life of LED street lights, the centralized power supply intelligent control system also has a number of technical advantages:
The first is high reliability. The centralized power supply control cabinet adopts N+1 redundancy technology and democratic current sharing technology, which greatly improves the system reliability, thereby greatly prolonging the service life and ensuring that the lighting power supply is not interrupted within 10 years.
The second is easy maintenance. The centralized power supply control cabinets are all installed on the ground for easy maintenance. At the same time, the power supply modules in the centralized power supply control cabinet designed and manufactured by AD are all hot-swappable and can be replaced online, ensuring that the power supply module fails. Intermittent lighting.
The third is low cost. When the number of luminaires is relatively large, centralized power supply can reduce the cost of the entire system.
The follow-up feedback from the implementation of the project also proved that the LED lighting of AD Lighting cooperated with the centralized power supply intelligent control system and truly realized the energy-saving fine management in the field of road lighting.
dialogue
Aiming to create more value for customers in the long run
In 2011, AD Lighting opened up a “transition†road of its own, providing customers with an overall transformation of lighting product solutions from a single offering of architectural lighting products to an integrated control system. Which transformation is based on what kind of considerations? An in-depth exchange with Guan Xudong, managing director of AD Lighting, can be found.
Q: In 2011, how did AD lighting transform architectural lighting systems?
A: AD Lighting is the first company in China that is positioned in the field of architectural lighting. With years of market practice, we have a deeper understanding of customer needs and product development. In order to complete this market transformation, we have taken a series of major measures in the promotion of company positioning, product development, brand building, channel expansion, and service system construction. In the area of ​​lighting technology and product R&D, we have made major breakthroughs in the control system and application of energy-saving technologies through continuous input and integration of resources, which has laid a good foundation for the sales of architectural lighting systems.
In addition, we have established a long-term strategic cooperation relationship with Europe's outstanding product design team, constantly introducing leading-edge LED products, improving our product lines, and accelerating the pace of progress towards international brands.
In brand building, in addition to cooperation with professional lighting media, in order to enhance the brand image, it also provides customers and lighting designers with a lighting experience. We have established lighting experience showrooms in Guangzhou and other places. This is also a new attempt of AD lighting in cross-border marketing of lighting and art space carriers. In our factory, a brand new professional exhibition hall for experiencing intelligent lighting solutions has also been put into use.
In terms of channel construction, in addition to strengthening the strengths of offices in Guangzhou, Beijing, Shanghai, Xi’an, and Shenyang in the past, we also increased channel construction in 2011, and established Shanghai Sales Company and Chongqing Sales Company in Chengdu, Fuzhou, and Wuhan. Zhanjiang and other places have set up offices. Build a close-knit service system in the market, respond quickly, and establish a sales mechanism for win-win development with customers.
Q: How does AD lighting stand out from many LED street lighting products?
A: Indeed, there are many companies engaged in the production of LED street lamps in the country. The market is also filled with a large number of homogenized and uneven quality products. I believe that the current chaotic market and disorderly competition require more responsible companies. For many years, AD lighting has never played without certainty. The same applies to the development and application of LED road lighting products.
While providing a comfortable and energy-saving product system solution for the construction space and the city, we also fully consider the integration of lighting products and the urban landscape. In addition to good performance, a high-quality LED street lighting product should be a product that meets aesthetic design, has a good visual effect, and can be well integrated with the urban landscape. This is also the direction that we and the top industrial design team in Europe insist on in product design.
It is hoped that these LED street lighting products with original aesthetic design developed by AD Lighting can add some story elements to our city streets and central square and enhance the humanistic connotation of the city.
In addition, in the energy saving aspect of LED street lights, we have not only evaluated the energy conservation of products from a single product, but also considered the cost and energy saving effect of the project as a whole from the perspective of customers and owners. Thousands of sets of products as a whole system, the customer's application requirements combined with professional control systems to achieve sophisticated energy management. For example, we can intelligently adjust the switch and brightness of LED street lights according to changes in the season and the day and night time, changes in traffic flow and people flow.
Q: What are the core technologies of AD lighting?
A: AD Lighting has accumulated years of technical strength and experience, integrates top European product R&D and industrial design teams, continues to innovate, and invests heavily in product research and development, laying a solid foundation for product design and manufacturing to maintain high efficiency. High-efficiency light control design, highly weather-resistant surface treatment technology, reliable and easy-to-use LED lighting network control system, multiple innovative technical results such as pressure balance adjustment inside and outside the body, and powerful industrial design capabilities, make AD lighting capable Provides integrated lighting product solutions in buildings and urban spaces.
Our self-developed centralized power supply intelligent control system solves the bottleneck problem of easily damaged power supply in harsh outdoor environments. In addition, the advanced functions of intelligent control make the lamps and lanterns in different seasons, different time periods, different road sections, different traffic flows and other conditions. Dimmable or switch, taking into account the function of data collection, feedback and statistics, to achieve timely maintenance and more energy-saving effects. When the number of lamps is relatively large, centralized power supply can also reduce the overall cost of the entire LED street light system.
Q: Please briefly comment on the “transition†of AD lighting.
A: The transformation of AD lighting is a decision to adapt to the needs of customers and the market. Our partners and strategic customers are working with us to advance. After more than a year of hard work, great progress has been made in the product, technical support team and channel construction. The new core competitiveness of AD lighting has been more and more effective. We are also more willing to grow together with our customers and create more value for our customers.
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