In recent months, the keyword "blockchain" has seen a dramatic surge in Baidu's search index. According to the latest data, the search volume for "blockchain" increased by an astonishing 892% over the past month. In January alone, the keyword reached nearly 110,000 on Baidu's search index. This sudden rise raises questions—what lies behind this blooming trend? The answer might not be as obvious as it seems.

First, the demand for blockchain talent has surged. Following the Spring Festival, blockchain once again sparked interest, with online communities like the “3 AM sleepless blockchain†WeChat group becoming hot topics. Major companies have started recruiting blockchain experts through platforms like ZhiLian and 51job. Some of these roles even made headlines due to their high salaries.
On January 22, Alibaba Group announced the hiring of blockchain technology experts. A month later, Xiaomi Technology also joined the trend, recruiting blockchain engineers. Companies such as Tencent, JD.com, Meitu, Youba, Suning, and Thunder are all actively seeking blockchain professionals. Data shows that since February, the number of job postings for blockchain talent has skyrocketed, with monthly salaries ranging from 10,000 to 100,000 RMB. This indicates that the blockchain boom is driving major companies to invest in related projects.
From the hype around blockchain to actual project development, many companies are racing to secure top talent. As a result, blockchain professionals are now in high demand. However, while the trend is real, there is still a bubble beneath the surface.

Second, the secrets behind the bloom of blockchain. First, the issue of talent shortage. Obviously, there is a gap. According to LinkedIn’s 2018 report, the number of people with blockchain-related skills has grown nearly 19 times in two years. However, individuals with “blockchain thinking†and practical experience in application development remain rare. What the industry needs is a well-rounded, multi-skilled professional.
On one hand, blockchain combines natural science, computer technology, and social production relations. Some experts argue that blockchain isn't just a technological innovation or revolution—it's a shift in business models.
According to statistics, by the end of 2017, only 8% of blockchain projects were being maintained, and just 5% had survived. The current need is for real-world applications and successful implementations.
Third, the focus should be on foundational blockchain technology. As Ma Huateng once said, blockchain is a promising technology but is still in its early stages. It requires the development of effective application models rather than rushing into untested projects.
Fourth, blockchain will continue to evolve over time. Real progress in blockchain projects requires patience, accumulation, and quiet effort. Behind the flowers, more silence is needed.
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