In the commercial society, celebrity endorsement products are by no means a new thing. Similarly, in the lighting industry, there are also a few product brands that invite celebrity endorsements. Since 2000, lighting companies have been on the road to celebrity endorsements. The company hopes that under the illuminating relationship between the stars and the lights, with the help of Starlight quickly pushes its products to the market and the lighting products invite the celebrity endorsements behind the deer, highlighting the lighting companies gradually abandoned the practice of closed doors, began to focus on brand building.
Then, are those lighting companies inviting celebrity endorsements? The stars that are their endorsements are those? The reporters are the eleven stars celebrity endorsement brands in the lighting industry.
In 2001, Sanxiong Aurora took the lead in inviting diving star Xiong Ni to speak for him.
Endorsement star: Xiong Ni
Endorsement time: 2001
Endorsement Enterprise: Sanxiong Aurora
In 2002, Feilang Lighting invited Liu Guoliang to endorse his star: Liu Guoliang
Endorsement time: 2002
Endorsement Enterprise: Feilang Lighting
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